CBE Customer Solutions Welcomes Isaac Major as Vice President of BPO Growth 

CBE Customer Solutions Welcomes Isaac Major as Vice President of BPO Growth 

May 2026 – CBE Customer Solutions is pleased to announce the arrival of Isaac Major as the new Vice President of BPO Growth. In this role, Isaac will lead strategic sales efforts, expand enterprise partnerships, and drive growth across CBE Customer Solutions’ BPO portfolio. 

 

Isaac brings more than ten years of experience as a customer experience and operations leader, helping organizations scale through smarter service delivery, data visibility and operational alignment. Working closely with logistics, financial services, and high-growth companies, he specializes in connecting operational execution with financial outcomes across  both customer facing and back-office functions. 

 

Known for crafting innovative sales strategies and managing complex deal cycles, he has a proven track record of spearheading U.S. market expansions, managing multimillion-dollar pipelines, and delivering double-digit revenue growth for organizations ranging from startups to global enterprises.

 

“Isaac brings the kind of drive, relationship focus, and industry expertise that makes an immediate impact in sales leadership,” said Erica Parks, President and CEO of CBE Customer Solutions. “He understands how to build trust with clients, identify opportunities, and create solutions that deliver real results. His energy, strategic mindset, and commitment to execution make him a strong addition to our team, and we are excited to have him at CBE.”

 

Major shared his thoughts on CBE’s mission and future: “What stood out to me about CBE is how it pairs long-standing stability with a genuine commitment to customer care. Even in my first few days, it was clear the company takes a proactive approach to supporting clients’ customers—prioritizing long-term outcomes over short-term cost cutting. That combination of experience, culture, and forward thinking positions CBE well for continued growth as a trusted partner in highly regulated industries.” 

 

Isaac’s appointment reflects CBE Customer Solutions’ continued investment in experienced leadership as the company expands its BPO capabilities and deepens relationships with enterprise clients across industries. 

 

About CBE Customer Solutions

CBE Customer Solutions is a premiere provider of customer experience and business process outsourcing services, delivering tailored CX strategies, agent development programs, and technology-forward solutions for clients across a range of industries. A subsidiary of CBE Companies, CBE Customer Solutions is headquartered in Cedar Falls, Iowa. Learn more at https://cbecustomersolutions.com/

Beyond the Booth: Why Meeting Teaming Partners at Conferences Still Matters

Beyond the Booth: Why Meeting Teaming Partners at Conferences Still Matters

There is something different about sitting across the table from a teaming partner in person. 

 

At conferences like RMAi, it’s easy to get caught up in booth traffic, sessions, and scheduled intros. But some of the most valuable conversations happen when you carve out time with the people you’re already aligned with – your partners. 

This year, we made that a priority. 

 

Joint Meetings, Unified Message

We didn’t just “run into each other.” We planned joint meetings with prospects and existing relationships. Walking into those conversations side-by-side sends a message:

  • We’re aligned
  • We understand our roles
  • We’ve already discussed the strategy
  • We’re serious about execution

And just as important – we’re aligned on how we show up for the client. 


At CBE Customer Solutions, that means delivering consistent, brand-aligned customer experiences with a strong foundation in compliance, quality, and accountability. 

When partners present as a coordinated team instead of separate vendors, the tone of the meeting changes. Prospects don’t feel like they’re piecing together a solution, they’re seeing one. 

 

Talking Real Deals — Not Hypotheticals 

Conferences can drift into high-level talk. “Let’s stay in touch.” “There could be something here.” 

This week wasn’t that. 

We talked through active opportunities. 

We pressure-tested pricing structures. 

We aligned on compliance positioning. 

We clarified who leads which conversations and when. 

That level of clarity matters. Especially in an environment where customer experience, regulatory expectations, and brand reputation are all on the line. 

At CBE Customer Solutions, strong partnerships aren’t just about filling gaps, they’re about delivering scalable, high-quality support that protects and strengthens the client’s brand. That kind of dialogue only works when there is trust. And trust is built faster face-to-face than over a string of emails. 

 

Strengthening the Partnership Off the Clock

Just as important as the meetings were the dinners and informal conversations. You learn a lot about how someone operates when you’re not in presentation mode. You talk about where the industry is heading, where risk is increasing, where margins are tightening, and where you’re willing to lean in together. 

You also learn how aligned you are on values, not just capabilities. Because the best partnerships aren’t just operational, they’re cultural. 

 

The Real Takeaway

The value of a conference isn’t just new logos. It’s reinforcement. 

Reinforcing alignment. 

Reinforcing strategy. 

Reinforcing trust. 

When you return home, knowing:

  • Your messaging is tighter
  • Your deal approach is clearer
  • And your partners are fully synced

That’s when the real momentum starts. Because the best teaming relationships don’t begin at the conference — but they absolutely get stronger there.

 

Nathan Jones 
VP Sales
CBE Customer Solutions